DigitisedArt, the brainchild of online entrepreneur Paul Evans, is emerging as the new digital connector and facilitator for art businesses, events and associations.  Conceived earlier this year with galleries, dealers, photographers and printers in mind, DigitisedArt has recently been appointed by Master Paintings Week 2012, to provide a digital platform for the participating galleries and auction houses.  This is the first time an arts event of this calibre has decided to use digital media as opposed to a traditional printed catalogue.

DigitisedArt will provide the following:

This promises to be the most sophisticated resource connected with a single event in the art world.  For the participating galleries, auction houses and organisers, the benefits are efficiency and exposure; one easy upload results in the material being marketed via numerous different channels, and via a controlled and secure method.  Importantly, the system enables the participants to tap into what is one of the most innovative uses of digital media.

Konrad Bernheimer, one of the founders of Master Paintings Week, remarks:  “Paul’s service is truly pioneering.  It deserves to become the industry standard for digital management, simply because it offers far more than any equivalent provider; in addition it helps to pull all our professional needs together through the provision of an open and credible network.”

For collectors, both local and global, DigitisedArt will provide digital access to a large proportion of works on display during the event, ensuring virtual access to the works wherever one’s location.  Visitors will also be able to use DigitisedArt’s mobile application, which is built around a map presentation, helping visitors to locate galleries, lectures, and events with ease.