4 Ways Technology Has Altered the Museum Visit
- September 13, 2016 12:59
The Atlantic breaks down four ways museums will be, and already are, adapting to the digital age.
1. Cellphones are no longer shunned at museums and are used for social media sharing, "selfies," navigating galleries, and more...
Atlantic: Embracing cellphones also means that more art galleries will curate immersive, Instagram-friendly exhibitions. [Ie.,] The staggering success of the Museum of Modern Art’s Rain Room, a moody gray space illuminated by falling water...
2. Virtual Reality and apps make museum visits an interactive experience
Atlantic: In museums, augmented reality might mean an app that brings paintings to life via your phone’s camera, or that encourages visitors to learn about history by competing to “collect” artifacts or experiences.
3. Collections viewable online
Atlantic: In July, Google updated its Arts & Culture app, allowing people with Google Cardboard headsets to “tour” 20 museums and historic sites around the world. Perhaps one day, some museums won’t have a physical presence at all.
4. Art that adapts to the viewer
Atlantic: A new exhibition at London’s Somerset House about the singer and artist Björk uses virtual reality to let visitors experience her music on a deserted beach in Iceland, or even inside Björk’s mouth while she’s performing.
![Peter Paul Rubens (Flemish, 1577–1640), After Titian (Tiziano Vecelli) (Italian [Venetian], c. 1488–1576), Rape of Europa, 1628–29. Oil on canvas, 71 7/8 x 79 3/8 in.](/images/c/e2/2e/Jan20_Rape_of_Europa100x100_c.jpg "Peter Paul Rubens (Flemish, 1577–1640), After Titian (Tiziano Vecelli) (Italian [Venetian], c. 1488–1576), Rape of Europa, 1628–29. Oil on canvas, 71 7/8 x 79 3/8 in.")
100x100_c.jpg "Paul Binnie (Scottish, b. 1967): A Hundred Shades of Ink of Edo: Hokusai's Waterfalls, woodblock print, 2006")
